How to Write a Blog Post (Using What You Already Know)
You don’t need a journalism degree, a fancy vocabulary, or a perfectly curated Instagram to write a blog post that helps someone. You just need to write about what you already know that other people want to know too.
This post will walk you through how to write a blog using your own knowledge, answer the questions your audience is asking, and keep it clear, simple, and useful.
Start With What You Know (Seriously, That’s Enough)
Before you even start typing, grab a notebook or open a blank doc and write down:
What do I get asked about all the time?
What do people say I’m good at?
What problem have I solved that others might be struggling with?
For example: If you're great at photography, or social media visibility or image and content creation – that’s your blog topic right there.
People don’t need perfect experts. They want real people who’ve figured something out.
What Would People Type Into Google To Find This?
Did you know that when you search on Google, the results you get are usually someone’s blog post on what you’re looking for. Google searches and results are like a community service where we all help each other, while presenting our business at the same time.
So, once you’ve picked your topic, put yourself in your reader’s shoes.
Ask yourself this: “If someone wanted to know about this thing, what would they type into Google?”
These are often super simple, like:
“How to learn digital photography”
“How post on social media”
“How to use Canva to make Instagram posts”
Use that question as your blog title or at least one of your subheadings.
Answer the Question – Like You’re Talking to a Friend
This is where people get stuck. You might start worrying “But I’m not a writer!” Forget that. Just imagine your friend asked you that Google question in a café. What would you say?
Write that down. No fluff. No jargon. Just helpful, clear steps or tips.
Use Simple Subheadings to Keep People Reading
Break up your blog with subheadings like:
“Step-by-step guide…”
“The mistake I made and what I learned”
“3 tips I wish I’d known sooner”
People skim. Subheadings help them stay with you.
You don’t need to be clever – just be clear.
Keep It Around 750 Words – No Novels Needed
A blog doesn’t need to be long. Aim for 600–800 words max. That’s enough to answer a question, offer tips, and give value without boring people.
Use:
Short paragraphs
Bullet points (like these)
Everyday language
End With a Call to Action
Once you’ve helped the reader, tell them what to do next.
Examples:
“Got a question about this? Drop it in the comments.”
“Want more tips like this? Sign up for my newsletter.”
“Tried this method? Let me know how it went!”
Always give them a next step.
A Word From Me…
I wrote this blog because so many people overthink blogging. They wait until they feel like an expert or have “the right words.” But honestly? People just want real answers from real people.
So don’t wait. Write what you know. Answer the question. Be helpful.
You’ve got this.
Your Turn – Start Your First Blog Post Today
Think of one question you get asked a lot. Now answer it – like you would over coffee. That’s your first blog post.
Let me know if you write one – I’d love to read it!
